Vero is one of Australia's largest insurers and had recently rebranded, but their NZ site performed poorly on mobile, being content heavy and confusing to navigate. Working with the Auckland UX team I was tasked with restyling and simplifying the site, mobile first.
I introduced new layouts and icons, splitting the content into easy read sections whilst driving the user to understand which cover is suitable and to lead onto purchase. This was tested live and adjustments made in real time, making it an exciting project to be part of.
Alongside the Development team, I also created a flexible email template to be applied across the two main insurance brands. This included a breakdown of brand style guides and interchangeable components for all possible email content.
Role: UI & UX
Agency: Vero Insurance / Creative Store NZ